Brands come to us when they want award-winning stories that connect with people on an emotional level. It’s ambitious and rewarding and it’s a long way off from conventional “branded content”. Here are a few examples of our collaborations.
The Big Idea follows three innovators who are brilliant, bold, and united by the desire to use technology, science and engineering to create radical, systemic change. HP is a proud supporter of MIT Solve and provided funding for this film to highlight Solver teams and social entrepreneurs.
Generation Impact: The Inventor / HP
During one of the most challenging times in modern history, HP wanted to make a film series about a whole generation of young people that are undeterred. The result is Generation Impact: The Inventor – a short film featuring 25-year-old Easton LaChappelle’s drive to use technology to make the world a better place.
During the early days of the COVID-19 pandemic, HP wanted to make a film that celebrated the resiliency of students. The result is Dear Future Me – a heartwarming and hope-filled film series showing students sharing personal letters written to their future selves.
In collaboration with Passion Point Collective, we created a series of films for the AbbVie Pharmaceuticals telling the stories of three people whose lives had been upended by eczema.
HP came to us looking for a series of short films that would celebrate the power of the printed image. Featured in the Lost Angeles Times and winner of the 2019 Tribeca X Award for best series, the four films told gripping stories of people whose lives were changed by a single photograph.
US Pavilion World Expo / Thinc Design and The State Department
We worked with Thinc Design to create thirteen unique media pieces for the World Expo in Milan. The topic was global food security and each of the media pieces spoke directly to that issue. In our branded pieces, we were commissioned by Microsoft, Boeing, and Pepsico to convey their own stories of working to help solve the global problem.
Dwell On Design (4 films)/Dwell Magazine
Healthy Choices (4 films)/Mercer
Healthymaginations/GE and Local Projects